Launchpad
Crouch, Amelia 
ORCID: https://orcid.org/0000-0001-9355-8254
(2015)
Launchpad.
[Show/Exhibition]
Abstract
The output is an exhibition that playfully explore the semiotics of language through film, screen prints and text art. The works were selected by Adam Smythe, Curator at The Bluecoat (Liverpool), and Castlefield Gallery’s Programme Manager, Matthew Pendergast. Research process: Starting points for Crouch’s playful works include word games, homonyms, anagrams, children’s songs and quasi-scientific experiments. Though accepting the unruly nature of words her works are haunted by a dream of systematic order. They emphasise repetitive learning, experiment and methodological actions, which ultimately appear absurd as the works loop or conclude with no defined resolution. Research insights: Experience tells us that language is indeterminate, uncertain and relational. Words often evoke something other or more than they are intended to, as they attempt to communicate the physical and visual world beyond written language. Dissemination: The output was disseminated as Launchpad at Castlefield Gallery, Manchester, 29 July – 7 August 2016.
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