Critical clickbait: artist interventions in commercial visual culture

Woolley, Dawn ORCID logoORCID: https://orcid.org/0000-0001-6958-5658 (2018) Critical clickbait: artist interventions in commercial visual culture. InMedia: The French Journal of Media Studies, 7 (1). ISSN 2259-4728

Abstract

In my research I explore the relation between people and objects, and the impact that images have as producers and disseminators of social values. I examine commodity packaging and adverts to determine the ideologies they support and to understand how they shape the identity of the consumer. To intervene in this process, I produce site-specific art works for commercial advertising spaces on billboards and social networking sites. This article will present a selection of artworks that aim to visualize the how consumer culture informs and influences identities and gendered behaviours.

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